Elevating Leadership with Purpose
Vision Statement: Empower strategic transformation by elevating purposeful leadership and fostering meaningful connection and collaboration.
Mission Statement: To help leaders, teams, and organizations drive transformation through a deliberate, strengths-based, and strategic approach.
Approach & Methodology
Transformation by Design’s approach is comprehensive, holistic and strategic. In order to help organizations advance transformation as part of their overall strategic planning, Transformation by Design coordinates and facilitates a leadership and organizational assessment of existing strategy, capacity, and resources to identify strengths and opportunities.
The foundation of the Transformation by Design approach lies in Leadership and Transformation by Design Blueprint©, specially designed to help individual leaders, teams, and organizations respond strategically to changing cultural, environmental, and organizational needs.
Our holistic approach to transformation and leadership development ensures that organizational leaders are better prepared to lead in ways that advance strategic goals. The Leadership and Transformation by Design Blueprint© is grounded in a philosophy and approach that combines theory, best practices, and real-world experience to advance leadership in four Domains of Leadership and Practice: Self, Others, Organization, and Community.
As part of our phased approach, we begin with strategic discovery activities to help us gather essential information and resources about organizational readiness and leadership commitment. This information informs our recommendations for initial priorities and determines how best to customize the implementation of our proprietary assessment tools and ultimate findings and practical recommendations.
What We Value
Growth-Minded Leadership
Inspired by the Chinese proverb, "Wherever you go, there you are!", we believe that transformative leaders start by focusing on their own growth in order to lead their team, organization, and community.
Strategic Design & Implementation
Transformational leadership doesn’t materialize from good intentions. It happens by design. Successful leaders drive change with strategy and a strengths-based approach.
Sense of Belonging
Where transformation is the path, connection is the destination
Clarity-Driven Change
Leading and managing change requires personal and organizational clarity as to why it matters and a well-developed communication strategy.
Culture and Context
Self-aware leaders are grounded in culture and place. Whatever is happening outside of the organization, is also happening on the inside.
Our Story
Dr. Angela Batista, Founder and CEO, established Batista Consulting Services, LLC (BCS) in 2020. In 2024, Batista Consulting Services was rebranded to Transformation by Design.
Transformation by Design provides leadership development, strategic design, and execution support to leaders, teams, and organizations in higher education and across the private and non-profit sectors. Through personalized learning resources and a strengths-based approach, Transformation by Design empowers strategic transformation by elevating leadership with purpose and cultivating transformation.
Transformation by Design is experienced working with leaders, teams, and organizations at all stages of their organizational and development journey.
In 2025, the TBD Membership [TBDM] was established as a done-for-you professional development resource designed to support leaders and teams in real time. Created to meet the needs of people carrying a great deal, TBDM offers practical learning, guided reflection, live support, and ready-to-use tools that help leaders grow with clarity, strengthen teams, and lead with greater purpose and steadiness.
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Each TBD partnership is designed with flexibility, strategy, and intention, grounded in the culture, context, and lived realities of the people and organizations we serve.
Administrative & Operations
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